How the directory works
How the New Zealand Business Directory works, for people looking for a business and for owners listing one: what is checked, how results are ordered, and what a listing does and does not say.
Looking for a business
- 1
Search what you need
Type a service, a category or a business name, and pick a region or town. The directory matches on the place names people actually use, macrons or not.
- 2
Compare what comes back
Every listing shows the name, where the business works, a description and a link. Premium listings carry more, including hours and photographs.
- 3
Contact them directly
Call the number or open their website. Nothing goes through us, there is no enquiry form in the middle and no lead is sold to anybody.
Listing your business
- 1Create an account and confirm your email address.
- 2Start a listing. Enter your business name, address, phone number, website and a short description.
- 3Choose one category. Premium listings may add up to two more, three in total.
- 4Say where you work: a town, several areas, your whole region, the whole country, or remotely.
- 5Preview the public profile, then submit it for review.
- 6A person reads it and either publishes it or comes back to you with what needs changing.
- 7Edit it whenever you like from your dashboard. Changes to a published listing go live straight away.
What this directory is, and is not
Not a review site
There are no ratings, no star counts and no reviews. Nothing here tells you one business is better than another, because the directory holds no information that would support that.
Not a lead generator
Nothing is sold on. There is no enquiry form in the middle taking a cut: a listing gives you the business’s own phone number and website, and you deal with them directly.
Not a verification service
Licences, registrations, insurance and trade association membership are not checked. Most of those have public registers run by the responsible body, which is where to look.
How results are ordered
Premium listings appear first, in an order that rotates once a day, then every other matching business alphabetically. Premium is a paid listing plan, not a recommendation, and no position is for sale. The pricing page explains it in full.
Common questions
Who decides which businesses are listed?
Businesses list themselves. Somebody connected to the business creates an account, fills in the details and submits the listing, and a person reads it before it appears. Nothing is scraped from anywhere else and no business is added without somebody asking for it.
What does the review actually check?
That the business appears to be real, that the details belong to it, that the category and the area are right, and that the description describes a business rather than advertising one. It is not a check of licences, registrations, insurance or trade association membership, and no page claims it is.
Why does a business from the next town show up here?
Because it has said it covers this area. A listing can name the places it works in, or cover its whole region or the whole country. A mobile trade is a business in the areas it drives to, not only the one its van is parked in.
Can I get a listing changed or removed?
Yes. If it is your business, claim the listing and edit it yourself. If something is wrong on somebody else's listing, say so on the contact page and it gets looked at by a person.
Run a business in New Zealand?
A free listing takes a few minutes. Your name, address, phone number, website and a short description, in the category people search.